
Introduction
Morocco's job market is undergoing an unprecedented digital transformation. Jawb.ma has established itself as the go-to platform connecting candidates and recruiters through innovative AI-powered tools. Whether you're looking for a job in Casablanca, Rabat, Marrakech, Tangier or any other Moroccan city, Jawb.ma delivers a unique, modern experience.
1. Smart Job Search
Jawb.ma features a powerful search engine with multi-criteria filters: job title, location (Casablanca, Rabat, Marrakech, Tangier, Fez, Agadir…), contract type (permanent, fixed-term, internship, freelance) and experience level. Real-time autocomplete suggests job titles and cities as you type.
2. 1-Click Application via WhatsApp
Jawb.ma's flagship feature: apply in a single click via WhatsApp. A pre-filled message in French, Arabic or Darija is sent directly to the recruiter. Candidates can also apply via Telegram, LinkedIn, email, phone or a full Jawb form.

3. AI-Powered CV Builder
Upload your CV (PDF, DOCX or TXT) and Jawb.ma's AI automatically extracts your work experience, education, skills and languages. The AI assistant then analyses your CV and suggests concrete improvements to optimise your profile for the Moroccan market.
4. AI Assistant "Jawbni"
Jawbni is your personal career coach built directly into the platform. It advises you on job searching, CV writing, interview preparation and how to get the most out of Jawb.ma.
5. City & Job-Category Pages
Every major city has its own dedicated page: jobs in Casablanca, jobs in Rabat, jobs in Marrakech, jobs in Tangier. Dedicated sector pages cover IT & Tech, Finance, Marketing and many more.

6. Professional Recruiter Space
Recruiters benefit from a 10-step AI assistant for publishing optimised job listings, a real-time statistics dashboard and a visual Kanban pipeline for managing applications by stage (New → Interview → Hired). Automated pre-screening questions rank candidates by score.

7. Live Chat with Recruiters
Candidates can chat in real time with connected recruiters on Jawb.ma. A green indicator shows recruiter availability, with full conversation history and unread message counters.
8. Mobile App (PWA)
Jawb.ma is a Progressive Web App installable directly from the browser (Android, iOS, Desktop) without going through an App Store. Ultra-fast loading, push notifications and basic offline functionality.
9. Pricing & Offer Boost
Jawb.ma offers the most competitive prices on the Moroccan market: Boost Listing from 49 MAD/month, Urgent Badge at 29 MAD/7 days, Premium Company Page at 199 MAD/month — up to 3x cheaper than competitors.
Why Choose Jawb.ma?
| Feature | Jawb.ma | Competitors |
|---|---|---|
| WhatsApp Application | 1 click | Not available |
| AI CV Analysis | Free | Paid or absent |
| Live Chat | Real-time | Email only |
| Recruiter Kanban | Included | Paid add-on |
| Boost price | From 29 MAD | 150–300 MAD |
| Mobile PWA | Yes | Heavy app |
Conclusion
Jawb.ma is more than a job board — it's a complete ecosystem that supports candidates and recruiters at every stage of hiring in Morocco. Get started now: upload your CV, post a job or explore our pricing.


